I read yet another left-leaning article today whining about the Tea Party and their organizational practices.
What do they have in common? Both organizations hold massive rallies, distribute yard signs and flyers, they constantly recruit new members, and have a decentralized leadership structure that empowers individuals.
Duh!!! That’s exactly what an effective grassroots organization should be doing!
All of these tactics are essential in the development of an effective grassroots movement. If the left would simply emulate these strategies, rather than engage in these kinds of meaningless attacks, there would perhaps be a vibrant grassroots movement on both sides of the political debate.
Filed under: Advocacy, Grassroots, Marketing, Politics | Tagged: campaign management, grassroots organization, herbalife, Jenny Beth Martin, joe lamountain, joseph lamountain, Lorie Medina, mark hughes, Mark Meckler, mimi carter, mother jones, national journal, Stephanie Mencimer, Tea Party, Tea Party Patriots, whining, word of mouth marketing |